TouchMagix has confirmed that Minions: Bullseye Mania is now shipping, moving the Minions-themed attraction from its trade-show demonstrations into production. The release is a notable addition to the current arcade news surrounding family-focused amusement equipment.
How Minions: Bullseye Mania works
TouchMagix first presented the game as its major new product at IAAPA 2024. It is based on the NBCUniversal and Illumination Minions property from the Despicable Me film universe, a licence with strong appeal among children.
The play format is a target-toss game. Instead of throwing conventional balls, players aim darts and other themed objects at targets connected with the Minions world.
Production changes from the trade-show version
The production machine differs from the version shown at IAAPA. At Amusement Expo, TouchMagix added bananas to the equipment mix and was sourcing soft foam versions for the finished game. The darts were also revised with a double-sided design, while the cabinet graphics received a new treatment.

Single and dual cabinet formats
Minions: Bullseye Mania is offered as either a single unit or a dual-player-format installation. A yellow bar across the cabinet uses well-diffused RGB LEDs to communicate progress during play.
The attraction has two stages. In the first, players hit a wheel featuring multiple objects from the Despicable Me universe. Filling the progress meter before time expires unlocks the bonus round, where Minions rise inside bubbles. Players must hit every Minion to claim the Super Bonus.

Pricing and production
A distributor quoted an MSRP of US$17,995 for a single unit. The machines are being built at Fun Company in Wisconsin, as are TouchMagix’s other games. The stated price reflects increased parts costs.
For operators comparing this kind of attraction with other arcade machines, cabinet format, audience and available floor space will all be important considerations. RETROCADE’s arcade machine buying guide provides broader advice for assessing a machine, while the upright arcade range offers a useful point of comparison for traditional cabinet installations.




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